Tuesday, December 6, 2011

Final Project: A Look At The Food Of Europe And Reflection on Social Media Course


            How is it possible to sum up an entire course of social media in one blog post? The truth is, I am not sure if it is. From gazing into the minds of some of the most academic critics and advocates of social media of our time, reading articles on some of the latest platforms, and discussing everything from creating a collective college memory via Flickr to twitter handles of fake celebrities (I still like Lord Voldemort’s the best), this class has been a journey through the history, relevance, and omnipresent nature of social media.

            Throughout the class, the one thing that has remained constant for me is my food blog. As a lover of all kinds of cuisines, writing, eating, and photography, this blog has been a great medium for me to share my food experiences and memories with the class. ­­I decided that I wanted to share my food memories from study abroad on social media for my final assignment. However, I have nearly 100 pictures that I love relating to food during my four months of travel in Europe. I had only used Flickr once in the past, for our class assignment, but I decided it was worth trying to prove my point (check out my photos on Flickr HERE). After captioning, describing, and tagging almost 100 pictures, I realized that sharing pictures on Flickr itself acted as a catalyst of how I could connect my love of food and blogging to the class in a deeper sense. My collection of photos on Flickr, detailing my entire food journey through Europe, led me to discover some truly critical truths and critiques about some of the literature that we have read for this particular class. Although most of the authors that we have analyzed voice the importance of social media for widespread networks and emphasize the vitality of collective memory, in my opinion, I find my small, specific, and personalized network to be much more meaningful.

            In Jose van Dijck’s journal article “Flickr and the culture of connectivity: Sharing views, experiences, and memories” van Dijck explains how Flickr firmly embeds our culture of connectivity, which is deeply rooted to our daily routines. In this analysis, the author explains how Flickr creates a naturalized, common view of the world. Van Dijck focuses on uploading pictures to Flickr creates a collective memory and shapes how we watch the world. More so, he believes that Flickr is a cultural heritage platform that allows users to view past events in a new form, based on a translated view of past events. In this article, our author also explains Hoskin's view on today’s culture as a culture of connectivity, meaning that perspectives, experiences, and productions are greatly influenced by social media sites. Through this, conscious and sometimes unconscious technological interaction, people’s singular memories become a part of the collective memory. Van Dijck also focuses on the idea of connectivity through examining the idea of a continuous photo stream in addition to the idea that Flickr grants people answers to the ever prominent questions of “what’s happening?” and “what happened? The author explains that the site serves as an image aggregator and experience aggregator, meaning that not only does it bring together visuals, but it also collects memories. This piece is smart, concise, and yet a lot of the information is repetitive and one sided.

Although I don’t disvalue or even necessarily disagree with anything the author communicated in this piece, I think that his main idea is only one side of the argument. Sure, people use sites such as Flickr in order to combine their experiences with others to create a culture of connectivity and collectivity, but not everyone does this, needs to do this, or benefits from doing this. I studied abroad in Barcelona, Spain, from January to May of this year. During my time abroad, I wrote a blog and uploaded Facebook pictures from my travel experiences. However, my blog was only connected to my family and close friends and my Facebook albums were really geared towards a small network of close family and friends rather than the world. For experimentation purposes (and because posting 100 pictures in one blog entry could get annoying), I decided to try using Flickr for my final project in order to share these photos. However, what I noticed is I have no interest showing these pictures to strangers and contributing to some sort of collective memory in our society. I do not mean this in a selfish way, but these pictures represent special, intimate memories with my best friends. You may be reading this and be thinking, “wow Lauren is crazy, how can pictures of random food be special or intimate…that’s a little much”, but in reality these pictures are very personal. They come from times that are near and dear to my heart and as cheesy at it sounds, I am not really concerned with a bunch of strangers connecting to them; I am much more concerned with connecting to my friends, classmates, family, and the people that I shared these experiences with.

When I studied abroad, I made a group of very close friends. I could call any of them at any time when we were abroad and if I needed anything, they were there. My group of friends was about 15 people and dominated by boys, but my core and support system of friends during this experience were my five best girl friends: Gabby, Becca, Brittany, Caroline, and Rachel. Rachel was the only friend I knew in this group before the experience. We quickly became best friends when we studied abroad together in Israel in high school and somewhere across the line we decided that we would study abroad together in college. The other girls and I became best friends very quickly and the rest is history.

Nevertheless, my memories that I posted come from deals backed by personal jokes, profound experiences, and deep chats over countless glasses of wine. Why do I want complete strangers to see all of these pictures? Sure, it may seem fun to brag about 75 different types of pasta it seems like I tried in Italy, or the fresh fish I ate on the coast in Barcelona, but at the end of the day these pictures are for me. These pictures would have the same, if not more meaning, if they were shared in the other ways I have them stored: pictures on my wall, scrapbooks, and private photo albums. Showing these pictures to others do not make them more special to me; I already have a shared, collective memory with my best friends and I do not feel as though I need the same shared, collective, and connective memory with the entire world. To be fair, the reason I shared photos and memories through blog and Facebook when I was abroad was to keep me family and friends at home updated, not to connect to my entire Facebook friend-base. Although I am sure a few other people saw my photos, the intention of any of my social media interactions regarding abroad was to share with my family, friends, and create a collective and connective memory with the small network of people that I met abroad, rather than a large collective and connective memory with the entire world. Nevertheless, for the sake of the project, this is how I am attempting to share my memories, but still with the small network of this class and hopefully not a bunch of random Flickr lovers.

Going back to our studies in class, we also concentrated on DIY culture and convergence. In Amy Spencer’s book, “DIY-The Rise of Lo-Fi Culture”, Spencer talks about Do-It-Yourself culture. Although her examples focus on independent publishing through “zines” and the creation of alternative music forms, I think Spencer’s logic also greatly relates to my point. Although DIY is more punk, more of a social movement backed by the rejection of mainstream culture, I am also rejecting a mainstream concept in my analysis of social media. In an interview with Spencer, she says, “to me, lo-fi culture is a rejection of the idea that you need to be professional about what you do for it to have value. You can record a song on an old tape recorder and I think it can be as great as a song that costs thousands of pounds to produce. You can write your own blog, publish your own zine or newspaper using the resources you have and it can still be a valuable contribution. And it can be more exciting too.” In full honesty, Spencer has a point. Does it really matter if 500 people see my photographs or if five people see my photographs? I would almost rather it be the latter; It is more important to me to have something of my own as my own blog and have it be personalized than to completely engage in a culture of collectivism and creativity with complete strangers. Off of what Spencer discusses, I began to think of what really would define the mainstream in terms of social media. In my opinion, the mainstream idea that I have gathered is that social media allows all of these great or detrimental thinks to happen. 
A good example of this is Jenkin's book that speaks about convergence culture, participatory culture, and collective intelligence. I agree with Jenkins that convergence culture, as he describes it as the cooperation between multiple media industries, is upon us. Many, if not all, things are shared across multiple platforms. However, Jenkins seems to present that convergence and participatory culture is new because of social media. I understand that we are undergoing a “digital revolution”, but when it comes to me sharing my photos of abroad, I would like to argue that I could share it to the same, small network without social media. After re-accessing Jenkins’ ideas on conversion, I would like to respectfully argue that what is happening over the Internet has always happening just in a different way. In my changing media technologies class, we talked a lot about the leggo effect. This means that basically any new technology is a combination of past technologies. In other words, you need pieces from past to build together to create something new. This is how I feel about DIY/convergence culture; I think it has always happened, but now it just happens in a new and different way because of the Internet. If what I am arguing sounds crazy, think of it like this. If I made a scrapbook and captioned each picture and showed it to my family and close friends or bought it in to class and verbally explained this to them, wouldn’t I be accomplishing the same thing that I am trying to accomplish now? I think that I would be, just across a different platform.
Don’t get me wrong: I love social media, or else why would I have taken this class? Part of me is arguing for arguing sake because analyzers of social media seem to think that is has certain implications that reach to everyone. Although I would never disvalue this research, their intelligence, or the truth behind these studies, I do think that there are people who use social media for different reasons that what is considered the majority. Not everybody uses Flickr, Twitter, Facebook, YouTube, and all of these other sites for the same reason, which is what I want to clarify. In my research for this assignment, I found many blogs titled “10 reasons to use Flickr” or “why you need to get on Flickr”. Although each of these blogs generally has many of the same suggestions, it ignores one important idea: no one needs to be on any of these media sites (unless it is for a job or class). This is an added bonus to daily life rather than something that has become peoples daily lives without a separation. Kennedy and his co authors discuss in his article how sites such as Flickr add depth and breadth in addition to generating new advantages and challenges. I think that this is true and because of this, I don't think I need to be on Flickr; I think it is an added aid as a student, but I would never refer to it as a necessity. Many of the skilled, intelligent authors that we read and analyzed also framed their ideologies in such a way. Many of these authors feel that you need to do something: you need to join Flickr, you need to be a part of participatory culture, or you need to connect to the virtual community.
Rheingold explains the importance of a virtual community through an entire novel. One of the most important points that I have found he makes is in his introduction when he talks about the importance of virtual communities to ordinary citizens. He discusses the social leverage that can be gained through these communities. Rheingold says, “my direct observations of online behavior around the world over the past ten years have led me to conclude that whenever CMC technology becomes available to people anywhere, they inevitably build virtual communities with it, just as microorganisms inevitably create colonies.” This quote directly shows that virtual communities are just a different way of creating communities; communities existed well before the virtual world. I know that it is different that someone in Tokyo could potentially see what I ate for breakfast nine months ago and that creates a whole new dynamic, but the same idea is still there: people search for communities. With that being said, I still feel that the most important community for me to share my thoughts, pictures, and experiences with is the small, specific community I know. Because of this, I decided to end my final blog post/project with a mini blog entry. My flickr account my have a large amount of cool pictures from this amazing experience, but I decided to reserve the detailed descriptions of my top five favorite meals for my blog so here it goes.
As I said before, but may have not emphasized enough: EUROPE HAS AMAZING CUISINE. In four months I went to nine countries: Spain, Portugal, Netherlands, Prague, Ireland, Italy, Germany, Belgium, and France. Throughout this experience, I met some of the coolest and best people I know, say some of the most beautiful sites in the world, and of course, ate food that I still think is some of the best food that I have ever had. Here are the five best meals I ate while abroad:

#5: ITALY: I am starting this out unconventionally by not sticking exactly to what I said because for Italy, I cannot choose just one meal. Italy as a whole had some of the best food I have ever tasted. The bread and olive oil is simple yet delicious. The pasta is perfectly cooked. The pizza is an amazing consistency (and I am picky about my pizza) and the gelato is so sweet and flavorful, like nothing I had ever experienced before. The ingredients in Italy are fresh, appetizing, and all around amazing. Bellow I have posted some of the best pictures from my time in Italy. Some were shared already via Flicker and some of these are brand new.

Gelato in Cinque Terre

Pesto Pizza in Cinque Terre

Wine Bar in Florence, Italy

Cannoli in Rome, Italy

#4: My Classic Meal from La Rita: I sadly only took one picture at La Rita, so I am relying on Google to help me showcase how amazing this restaurant is! Anyway, as I explained via Flickr, La Rita is my favorite restaurant in Barcelona. It is gourmet, cheap, easy to get to, and delicious. The meal always begins with fresh sourdough bread. On some days (Sunday-Thursday), they would bring you a free appetizer or Sangria. If I went on the weekend, my friends and I would always order house wine. Every time I went to La Rita I ordered the same thing: seared tuna with apples and onions. It is SO good. The tuna is perfect: cooked but seared. The apples are tangy, yet sweet and the onions are delicious. This is one of the best meals ever! Also, as for desserts, I’d recommend the crema catalonia, chocolate cake, apple cake, or cheesecake…my friends and I clearly tried everything.

Interior of La Rita: Courtesy of Google

Crema Catalonia at La Rita: Courtesy of Google
Exterior of La Rita: Courtesy of Google

Tuna with Apple and Onion: Courtesy of Google
#3: La Taberna Coloniales: My friends and I(a group of around 15) waited two hours to eat here and man, it was so worth it. We went to eat here in Sevilla and EVERYONE told us we had to make sure we got in. It was so busy that we ended up sitting down at our table at about 11:45. I remember I ordered two tapas: one was a goat cheese plate with berry preserves and the other was the most amazing eggplant dish I have ever tasted. My friends all got this chicken dish that they loved as well.

Eggplant from Taberna Coloniales: Courtesy of Google

Exterior of La Taberna Coloniales: Courtesy of Google

Goat Cheese and Preserves: Courtesy of Google

#2:  Catalonian Meal: As I discussed on my Flickr slideshow, when my program provider took us on a study journey, we had the most amazing lunch ever. First, we had calcots, which are like large onions, with romanesco sauce and wine out of these huge pitchers. Next. they provided us with a giant plates of meats, which I couldn't eat, but I have a picture anyway. The restaurant was super nice because bought me a vegetarian flat bread with eggplant, goat cheese, zucchini, and other yummy vegetables. This was one of the best meals I had abroad because of the delicious and unique cuisine and the company!


Attempt at drinking Wine at Lunch
Wine Round Two

Calcots and Romesco

Meat Tray
#1: Homestay Meals: It is so hard to think of what the number one meal abroad was. I decided that the number one spot should be a shout out to all the delicious cuisine my senora cooked me. My senora was named Conchita and she was a 59 year old single lady. Needless to say, she was awesome. She cooked my roommate Rachel and I dinner every night. Some of our favorite dishes were simple sunny side up eggs, tilapia, lentil soup, and cream soup. Whenever she made appetizers, she also bought very delicious cheese, made dates stuffed with cream cheese, and other delicious appetizers. Conchita was the best and her food, also amazing!

Conchita's Appetizers Close Up

Table Set For Special Lunch at Conchita's

To conclude, food was an integral part of my abroad experience. When it comes to sharing this experiences, there are many options. For low tech options, I could share it via scrapbook or simply by showing people pictures and verbally explaining my experience. I can also use online platforms such as Facebook, Blogger, or Flickr to share these experiences. What I have learned from this class and through my research and counter analysis of different authors is that there is more than one option when showcasing your experiences via social media platforms. As the person utilizing social media, I have learned that I can reach of to a large virtual community. Through exploring terms such as convergence culture and participatory culture in addition to collectivity and connectivity, I learned that this is the option that seems to be most often written about and analyzed. However, personally, I enjoy reaching out to a small network of individuals I know. I enjoy utilizing the technological platforms; tools such as Blogger and Flickr especially have many interesting features and I believe that aesthetically, my work looks clean, vibrant, and well thought out when conveyed over these platforms. Nevertheless, it is important to me that my experiences are focused towards the people that I care about rather than a community of strangers. At this point in my life, networking and interacting within my smaller community is what is vital to my success.  When looking back at the readings I described regarding social media, I was drawn to a specific quote from Kennedy. He says "the results suggest that community-contributed media and annotation can enhance and improve our access to multimedia resources – and our understanding of the world." I think it important to focus on the idea of improvement through social media. Although my analysis may have seemed pessimistic, I think that it is important to focus on how sites such as Flickr have the potential to "change the world". Maybe, in years to come or even next semester, I will further explore the larger virtual community, connect more so with participatory culture, and connect with collective memory. Furthermore, I truly enjoyed this class and learned so much about social media that will be beneficial to my career experience, and life in general. I hope my small network enjoyed this post and look forward to more posts soon!
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Works Cited/Consulted
-Jenkins, H. (2006.) Convergence Culture. New York, NY: New York University Press.

-Jones, Laurie and Lerman, Kristina (2006) Social Browsing on Flickr. Retrieved from http://arxiv.org/abs/cs/0612047

-Kennedy, Lyndon and Naaman, Mor and Ahern, Shane and Nair, Rahul and Rattenbury, Tye(2007)
How flickr helps us make sense of the world: context and content in community-contributed media collections. New York, NY: ACM.

-Rheingold, H. (2000) "The Virtual Community." Harper Collins. Retrieved from http://www.rheingold.com/vc/book/

-van Dijck, J. (2010, October 18.) Flickr and the culture of connectivity: sharing views, experiences, memories. Sage Publications.

-Van House, Nancy A. (2007) Flickr and public image-sharing: distant closeness and photo exhibition. Retrieved from http://doi.acm.org/10.1145/1240866.1241068.

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